Opetussuunnitelmat
Description
| IT00CJ04 | Web Content Project (15 cr) |
| Prerequisites | Digital products and services. |
| Objectives | The Student understands basics, theories and methods of marketing and understands how they are used in marketing planning. After the course student can explain the meaning of marketing digitalization and the basic strategies of marketing. The student can implement a user-oriented web-service with a content management system. The student can produce content for the service. The student can apply the principles of user-oriented design in user interfaces. The student knows GDPR directive and knows how to implement its requirements in a web-service. The student can plan and implement a database and a web service using social media application programming interface. The student can utilize web analytics. The student knows the procurement and management of a web domain. The student is able to keep digital services in working order and information secure. The student can work in different roles of a project team using agile methods. The student documents his/her competence and work contribution in a portfolio. The student is able to evaluate and develop his/her learning skills. |
| Content | -Digital marketing. -Social media: Tools, programming interfaces, web-analytics. -Content creation: Animations, social media. -Web content project: Creating a commercial web site with a content management system. GDPR directive. Web domain, its procurement and management. -Project and portfolio: Planning and implementation, project outcome. Document own contribution on the portfolio. |
| Recommended optional programme components | If necessary, the student advisor will recommend optional programme components for each student based on their individual study plan. |
| Accomplishment methods | Not applicable |
| Execution methods | Not applicable |
| Materials | Not applicable |
| Literature | Not applicable |
| Evaluation Criteria | Not applicable |
| Evaluation Criteria | |
| Assessment Frameworks | Not applicable |
| Further Information | Not applicable. |
| Responsible persons | Not applicable |
| Links | Not applicable |
Implementations
No implementations.
14.5.2024 14:17:45