Curricula
Degree Programme in Data Analytics and Project Management
| Credits: | 90 |
| Type: | Master's Degree |
| Degree Programme: | Degree Programme in Data Analytics and Project Management (90cr) |
| Title: | Master of Business Administration (MBA) |
After the rise of digitalisation, many services offered to consumers and businesses have become available online and are used via computers or mobile devices. This provides businesses with a large amount of user-oriented data, which they can utilise to develop their services and operations.
The significance of data and the insights gathered from it is emphasised in modern business development and decision-making. Data analytics allows companies to research large amounts of data and to find correlations and answers to questions that support decision-making, such as what has happened, why it has happened, what can happen in the future and what procedures the company should implement to solve potential issues. If the amount of data is large enough and the data itself is correct, companies can rest assured that their decision-making is not based on individual persons’ prejudices or potential misconceptions but on valid and relevant data. This type of decision-making provides a clear competitive edge now and in the future.
A University of Applied Sciences’ Master’s degree provides the same eligibility as a university Master’s degree. The Oulu University of Applied Sciences (Oamk) also refers to this as a master's degree.
Some of the studies are completed together with students completing master's degrees from other fields. Common studies will thus give you an opportunity to network with experts from other fields. The following study modules are included in common studies: strategy and personnel management, service design, project management, joint development, acquisition skills, sales and customer skills and entrepreneurship.
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