Curricula

Curriculum Table

Competences

General Information

Description

K1061LI	Selling of Expert Services (3 cr)
Prerequisites	No prerequisites needed.
Objectives	Students will recognize different situations in selling and understand the prerequisites for successful selling. They will also understand the distinctive characteristics related to the buying behaviour of consumers and organizations. Students are also able to explain the stages of sales process and put this theoretical information into practice. In addition, students will recognize the principles of sales management.
Content	The prerequisites of selling, different situations in selling, the stages of sales process and the tools and techniques of selling. The distinctive characteristics related to the bying behaviour of consumers and organizations. The principles of sales management.
Recommended optional programme components	If necessary, the student advisor will recommend optional programme components for each student based on their individual study plan.
Accomplishment methods	Not applicable
Execution methods	Not applicable
Materials	Not applicable
Literature	Not applicable
Evaluation Criteria	Not applicable
Evaluation Criteria
Assessment Frameworks	Not applicable
Further Information	Not applicable.
Responsible persons	Not applicable
Links	Not applicable

Implementations

No implementations.