| MV00DP59 | Visual Design Factory (18 cr) |
| Prerequisites | First two years studies or equal skills and knowledge. |
| Objectives | I recognize the development needs of the industry and create new solutions. I make a project plan. I keep the project going as planned. I work purposefully with others, in line with my role, with the attitude of the author. I apply my visual design skills in my work, and evaluate and develop myself. I achieve the qualitative goals set for my work. I design and produce marketing and communications materials for a media project. I report on the development of my work and skills. |
| Content | Customer focus, project management, team skills, author identity, production budgeting and contracts, written documentation, presentation skills. |
| Recommended optional programme components | If necessary, the student advisor will recommend optional programme components for each student based on their individual study plan. |
| Accomplishment methods | Not applicable |
| Execution methods | Not applicable |
| Materials | Not applicable |
| Literature | Not applicable |
| Evaluation Criteria | 0-5 |
| Evaluation Criteria |
satisfactory (1-2) I recognize the development needs of the industry and create new solutions. (1) I understand the trends in the communications industry. I make a project plan. (1) The project plan is largely in accordance with the guidelines. Resource enables project implementation. I keep the project going as planned. (1) The project is proceeding mainly according to the implementation plan. I work purposefully with my work role, along with others with the attitude of the author. (1) I work with others and carry out my duties according to agreed practices. In my work, I apply my visual skills and evaluate and develop myself. (1) I work on my own initiative in line with my previous skills. I describe my skills and strengths and change my actions based on the feedback I have received. The proportion of my work can be demonstrated in the final product. I recognize how I have developed professionally during the process. I achieve the qualitative goals set for my work. (1) The objectives of the work have been partially achieved. Some changes may be needed to publish the final product. I design and produce marketing and communications materials for a media project. (1) I understand the basics of marketing communications. I report on the development of my work and skills. (1) I report on my work and the development of my skills. For regular weekly reporting and / or publishing to interested parties, I need support. Documentation, contracts, archiving and other follow-up work are largely handled. good (3-4) I recognize the development needs of the industry and create new solutions. (3) I understand the development needs of the industry. I make a project plan. (3) The project plan shall contain the relevant information for implementation. The background work I do is justified and sufficient to carry out the project. Resource management is largely balanced with the length and schedule of the course. I keep the project going as planned. (3) The project is progressing according to the implementation plan. Possible changes do not significantly affect the planned timetable and the changes have been agreed with the tutors. I work purposefully with my work role, along with others with the attitude of the author. (3) I work actively in a group and do my own tasks. Based on my work, I will develop the feedback I have gained. In my work, I apply my visual skills and evaluate and develop myself. (3) I will use my accumulated expertise during the project implementation phase and evaluate my development needs based on the feedback I have gained. The proportion of my work is reflected in the final product. I have considered my own work and professional skills developed during a goal-oriented process. I achieve the qualitative goals set for my work. (3) The objectives of the work have largely been achieved. The final product can be released as is. I design and produce marketing and communications materials for a media project. (3) I apply and use various tools in the production of content for marketing communications. I report on the development of my work and skills. (3) I report extensively on my work and the development of my skills, and my weekly reporting has been mostly regular and visible to all concerned. Documentation and agreements are in order and archiving and other follow-up work is done. excellent (5) I recognize the development needs of the industry and create new solutions. (5) I will assess the communications sector and identify solutions to the sector's development needs. I make a project plan. (5) The project plan shall be detailed and shall contain all information necessary for the realization of the project. The background work done for the implementation is thorough. The resourcing is justified and balanced in relation to the scope and schedule of the course. I keep the project going as planned. (5) The project is progressing according to the implementation plan and schedule. I work purposefully with my work role, along with others with the attitude of the author. (5) I shall promote the objectives of the Group. I take care of my duties carefully. I participate constructively and actively in the discussion of the content and work. In my work, I apply my visual skills and evaluate and develop myself. (5) I work professionally and independently. Applying the skills I have learned in the early stages of the project. The proportion of my work is central to the end product. I have considered my own work critically and professional skills developed significantly during the process. I achieve the qualitative goals set for my work. (5) The objectives of the work have been achieved. The quality of the final product is professional. I design and produce marketing and communications materials for a media project. (5) I design and execute a visual identity and marketing communication plan for a media project. I report on the development of my work and skills. (5) I report carefully on the progress of my work and my skills, and my weekly reporting has been regular and immediately visible to all concerned. Documentation, contracts, archiving and other follow-up work are professionally handled. |
| Assessment Frameworks | Not applicable |
| Further Information | Not applicable |
| Responsible persons | Not applicable |
| Links | Not applicable |